YOC: Celebrating Out-of-Box thinking for Out-of-Home Advertising!
A recent addition to OAC was The Young Outdoorian Creative Contest (YOC), which was introduced last year at OAC 2025.
Open to creative agency team members, below 30 years, YOC has been conceived as an interactive event that will celebrate fresh new creative talent.
Format
Participants below 30 years from creative agencies will be divided into different teams (each team will be paired as Art-Copy, Art-Strategy or Copy-Social) and given a theme and campaign brief by a brand marketer for an actual brand. The briefing will be done online due to the high number of interested participants, especially from outstation.
At the end of the allotted time of 48 hours, the teams will submit their entries on the given link for the jury to judge.
The jury panel will comprise Creative Heads from creative agencies.
Two teams will be selected by the Jury, with one declared as the winner and the other as the runner-up. Winners will be announced and felicitated with a special prize during the OOH Advertising Awards ceremony.
Contest Rules and Regulations:
More details on YOC 2026 will be announced soon!
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delegates@vjmediaworks.com
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