OAC - THE INDIAN OOH INDUSTRY’S GO-TO HUB
OOH Advertising Convention (OAC) is the premier knowledge sharing and networking event for the Indian Out-of-Home Advertising (OOH) industry.
In the last 20 years OAC has emerged to be a truly go-to place for the Indian OOH eco-system...
The Convention features interactive talks & presentations...
OAC broadly covers the following areas, among others:
- The expanding horizon of OOH
- New investment opportunities in OOH
- Monetisability of OOH in the digital-led economy
- Experiential OOH and its untapped potential
- Integrated approach to OOH campaign planning and monitoring
- Future of creative processes in an AI-led environment
- Data versus intuition & human insights
- Measurability in OOH
- OOH as an integral part of public space design
The sessions are structured to provide useful business takeaways for:
- Brand marketers
- OOH / DOOH media owners
- Media Planners
- OOH buying agencies
- Creative agencies
- Government bodies like Airport Authority of India...
delegates@vjmediaworks.com
+91 8591180151
