Alok Jalan

Alok Jalan

Founder & Chairman
Laqshya Media Group

'The missing 'A' word in your pitch: Time to introspect?'

Alok Jalan is the Founder & Chairman of Laqshya Media Group, an organization he aims to transform into Asia's most modern, technologically oriented, and effective communications company by integrating creativity, analytics, new technologies, and customer-centricity. Since January 1997, he has served as the Managing Director of Laqshya Media Limited, which was recognized as Economic Times Brand Equity Strategic Awards’ OOH Agency of the Year in 2021. Under his leadership, the group, encompassing OOH, Experiential, and Digital Marketing Services, has won over 100 creative and strategy awards and achieved a CAGR of approximately 23% between FY14 and FY20. From June 2010 to August 2016, Alok also held the position of Managing Director at Right Angle Media FZ LLC, Dubai, where he oversaw the development and operation of 1100 air-conditioned bus queue shelters in Dubai, a project involving an investment of AED 250 million. His educational background includes the Owners/Presidents Management Programme (OPM) from Harvard University in 2017 and a Diploma in Sales & Marketing Management from NMIMS in 2000. His interests lie in applying creativity, analytics, and technology in media, as well as the education of underprivileged children in India.

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