OAA WINNERS 2024

Public & Social Services

Bronze
Glenzo & Apnashine: ApnaKlub Roadshow & Ghat Activity
BMEG
Bronze
Childhood Belongs in Classrooms Not on the Streets
Connect Network INC
Bronze
Preganews talking billboard
Ideacafe

BRAND CAMPAIGNS - Automotive

Silver
TVS Sport & TVS Radeon: Sustainability in Motion
Xperia Group
Bronze
Tata Altroz: OMG its CNG
Madison OOH
Bronze
Vredestein Tyres: Racing hearts since 1909
Ideacafe

BRAND CAMPAIGNS - Fashion & Lifestyle

Bronze
Tanishq Dharohar Multicity OOH Campaign
Laqshya Media Limited

BRAND CAMPAIGNS - Consumer Durables

Bronze
Asian Paints Mera Wala Mood
Madison OOH

BRAND CAMPAIGNS - E-Commerce, Commerce & Online Platforms

Gold
Digitally Donate Karo, Paytm Karo
Coral Media
Bronze
Myntra's Price Crash OOH Campaign
Laqshya Media Limited
Bronze
Amazon Fresh Nahi toh mehenga padega' - Thematic Campaign
Rapport Outdoor Advertising

BRAND CAMPAIGNS - Financial Services

Gold
Bajaj Allianz Diabetic Term Plan
Ideacafe
Bronze
Aditya Birla Health Insurance: ActivOne #ABHIkaro
Madison OOH
Bronze
Kotak Mahindra Bank: Senior Citizen 7.8% OOH campaign
Madison OOH
Bronze
Aditya Birla Finance Limited: Ab Kahani Badlegi
Madison OOH

BRAND CAMPAIGNS - FMCG

Gold
Taj Mahal: Megh Santoor
Rapport Outdoor Advertising
Bronze
The World of Pringles
GroupM OOH Solutions
Bronze
Nescafe: The Weather I Long For with the Cup I Crave For
Walk The Talk
Bronze
Pulse Candy: Pulse of Compliments
Madison OOH

BRAND CAMPAIGNS - Media & Entertainment

Silver
Salaar Part 1 – Ceasefire - OTT Movie Promotion
Khushi Advertising Ideas
Silver
Spotify Premium - Feel the Music
Rapport Outdoor Advertising
Bronze
Fighter Ground Breaking marketing campaign
Khushi Advertising Ideas

BRAND CAMPAIGNS - OTT (Over The Top) Media Services

Gold
Amazon Prime Video: 'Murder is Murder' Poacher
Rapport Outdoor Advertising
Silver
Amazon Prime Video: Bambai Meri Jaan
Rapport Outdoor Advertising

BRAND CAMPAIGNS - Retail Brands

Silver
STARBUCKS - THE ARCHIES
Madison OOH
Bronze
Domino's Love Loaded Menu for Me & You
Avenir Brand Connect

BRAND CAMPAIGNS - Travel & Hospitality

Gold
Lufthansa - Say Yes to the World
GroupM OOH Solutions
Silver
Singapore Tourism Board: Integrated Campaign ‘Made In Singapore’
Publicis Groupe OOH
Bronze
Thomas Cook Europe Tour
OAP Mediatech

Outdoor Media Plan of the Year - Local

Gold
Digitally Donate Karo, Paytm Karo
Coral Media
Silver
Nescafe: The Weather I Long For with the Cup I Crave For
Walk The Talk
Bronze
Dabur Onam Campaign
BMEG

Outdoor Media Plan of the Year - Regional

Gold
Tata Altroz iCNG: OMG its CNG
Madison OOH
Silver
Lufthansa - Say Yes to the World
GroupM OOH Solutions
Bronze
TVS Sport & TVS Radeon : Sustainability in Motion
Xperia Group

INNOVATION OF THE YEAR - Idea Led Innovation

Gold
Taj Mahal: Megh Santoor
Rapport Outdoor Advertising
Silver
Tata Altroz iCNG: OMG its CNG
Madison OOH
Bronze
ITC Sunfeast Moms Magic: Har Maa Durga
Xperia Group
Bronze
Hong's Kitchen SOUP-ER HERO
Alakh Advertising & Publicity

INNOVATION OF THE YEAR - Tech Led Innovation

Gold
Tata Altroz iCNG: OMG its CNG - Airport Innovation
Madison OOH
Bronze
Childhood belongs in classrooms not on the streets
Connect Network INC
Bronze
Murder is Murder' Poacher
Rapport Outdoor Advertising

Best OOH Integration with Radio/Digital/Social Media Marketing

Silver
Havells Fans: Fans Of Ganesha!
Madison OOH
Bronze
Digitally Donate Karo, Paytm Karo
Coral Media
Bronze
Taj Mahal: Megh Santoor
Rapport Outdoor Advertising

Best SUSTAINABLE INITIATIVE IN OOH - Best Sustainable Initiative in OOH

Silver
Hong's Kitchen SOUP-ER HERO
Alakh Advertising & Publicity

Best OOH Media asset Innovation - Best Media Format Innovation – Traditional Format (Non-Metro Cities)

Gold
Taj Mahal: Megh Santoor
Prakash Arts + Rapport Outdoor Advertising
Bronze
Tata Altroz iCNG: OMG its CNG
Times OOH + Madison OOH

Campaign of the year

Gold
Digitally Donate Karo, Paytm Karo
Coral Media

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