My inherent tilt and passion for adventure and sports sees me thriving on winning, feeding on inclusiveness and fostering team work. This has helped me professionally as well and has allowed me to collaborate, and lead from the front —as a senior manager providing dynamic and visionary leadership launched Posterscope in 2008.
I earned my Post Graduation in Business Administration from Mumbai and have been recognised by the industry as Professional of the Year 2011 by exchange4media and have won numerous industry awards, both as an individual and as team. I have been with Posterscope India since 2008 heading the India operations as Managing Director and on the Board of Directors. My role involves strategic and functional leadership in the verticals of the OOH and Retail. I launched Posterscope during the 2008 market slowdown and won 27 clients in 30 days. We were able to hit the market with our differentiated market offering of efficiency model on overall OOH communications. In the last 4 years the company has grown more than 50% YOY, every year. With 125+ people across 18 offices across, India Posterscope group is today among the top most agencies in the country.
Prior to Postercope I was with Aaren Initiative (IPG Group) from August 2002 – August 2008 where I headed 2 Key accounts all India which contributed 50% of agency business 75% of revenues. Before Joining Aaren I was with Prime Outdoors (a Division of Primetime-IP Media Services Ltd.) where I began my career and grew from a Management Trainee to Regional Head (West), within 1 year.