Pramod Patil, Vice President and Head of Media, Kotak Mahindra Group, is responsible for planning media strategy, efficient buying of media inventory for campaigns across the Group and across media, and ensuring timely and error-free execution. 

Pramod joined Kotak in 2014 and prior to that he worked at MRUC, Lodestar UM and Starcom. He has over 17 years of experience in media research, strategy, measurement, planning, and buying. Some of the landmark campaigns that Pramod has worked on at Kotak include Kona Kona Kotak and #IndiaInvited.