Rohit Sinha
Mana Projects Pvt. Ltd, Mana Developers
'‘Trust, Tech and Transparency: Time to revisit the 3 Ts?’'
Rohit Sinha is a Marketing leader with 24+ years of managerial experience, including nearly 15 years in the real estate sector.
He currently leads the Brand, Marketing and Digital Marketing function at Mana Projects, one of Bengaluru's leading premium residential developers.
Rohit has held leadership roles with some of India's most respected real estate brands, including Sobha Developers, Brigade Group, Assetz Property Group, Puravankara, Pashmina Developers and Ramky Estates & Farms.
He has led the marketing of 50+ residential developments across Bengaluru, Hyderabad, Chennai, Kochi, Coimbatore and Mysuru, spanning premium, luxury and integrated township developments.
Rohit brings extensive expertise in brand strategy, integrated marketing communications, digital transformation, media planning, customer acquisition, product launches and experiential marketing.
He has been instrumental in conceptualising and executing several large-scale brand campaigns, high-impact product launches and integrated media strategies across traditional and digital platforms.
As a senior advertiser, he offers a practitioner's perspective on media effectiveness, marketing ROI, consumer behaviour and the evolving role of Out-of-Home advertising within an omnichannel marketing ecosystem.