Deepal Mody is an accomplished BFS and consumer marketing leader with over 13 years of expertise in driving 360-degree brand strategy, data-driven consumer research, and massive nationwide awareness campaigns. Currently serving as a Senior Marketing Manager at Bharti AXA Life Insurance, she owns the strategic brand mandate across ATL, digital, PR, and social media channels—notably driving high-impact digital growth, including a 93% surge in Instagram followers and a 16% rise on LinkedIn. Crucially, Deepal plays a leading role in the Pan-India Research mandate for the Life Insurance Council, spearheading the collaborative industry-wide initiative 'Sabse Pehle Life Insurance'.

Deepal’s deep competence in financial services is backed by her prior tenure as Senior Marketing Manager at ICICI Prudential Life Insurance, where she orchestrated the initial INR 100 crore 'Sabse Pehle Life Insurance' category campaign and pioneered critical consumer sub-cohort, brand equity, and concept testing research. Before stepping into corporate brand leadership, she spent nearly four years at Ogilvy & Mather, moving up the ranks to Group Account Manager where she steered international product launches and global ad campaigns across ASEAN, European, and American markets for powerhouse brands like Castrol, BP, and Dixcy Scott. This powerhouse combination of elite agency roots and heavy corporate brand-building expertise makes her an exceptional specialist in customer engagement and modern financial storytelling.