Ammar Millwala is an integrated media professional having 15 years of experience in leading media both at brand and agency end. He is currently associated with Aditya Birla Capital as Head of Media leading integrated media strategies, planning and investments for ABC & LOBs where his core focus is to drive traditional and digital media efficiencies and effectiveness with category first media led tech innovations.

Prior to ABC he was with Group M - Mindshare leading traditional and digital media investments for Disney Star. He had a good stint at VIP Industries leading media for their portfolio brands and has worked across traditional and digital media agencies namely Omnicom group, Publicis group & Percept handling iconic brands namely Nivea, Parle Agro, General Mills, Etihad Airways, SBI MF, Axis Bank, Future Group and more.