Hilton Garden Inn, Embassy Manyata Business Park, Bengaluru
GM - Brand & Marketing D'Decor
Saket is a seasoned marketing professional with 15+ years’ experience, having started his career in FCB Ulka’s brand consulting division and building a strong foundation in consumer behaviour, brand strategy, business strategy and brand building through great brand narratives.
Currently, Saket, handles Brand & Marketing function at D’Decor, India’s leading home furnishing brand. Over the last 7 years, he has been integral in developing cohesive marketing plans to reach the TG across different platforms, a mix of digital and traditional media. He has driven the creative, and media mandates along with partners for execution of brand campaigns and drive ROI for curtains, upholstery and bedding categories.
Over his stint of 9 years at FCB, Saket worked on key projects for FMCG brands like ITC Savlon, Marico, Cadbury Oreo, Catch Spices, Balaji Foods; Technology Brands like Adobe, Automobile Brands like Jeep, Tata Motors; Consumer Durables like Tata Swach, Crompton Greaves; Corporate Brands like IOCL, Zee, Abbott,; and Start-Up companies like Aasaan Jobs, Appie.
A learner by heart, Saket has been through the Management Development Programme from IIM-Calcutta, Harvard Leadership programme with D’Decor and FCB Ulka’s premier Leadership Development Programs – TASL.
As he quotes ‘Brands are stories well told’, Saket has coached 1000+ MBA students on brand strategy and communication. He draws creative inspiration from his travel stories and creative artforms, dance being at the forefront.