Azazul is the Group CCO for CreativeLand Asia. In a remarkably distinguished career, Azazul has worked with the top advertising agencies and brands. He started his career with Lintas Group back in 2001. Since then, he has worked with Bates, Publicis, Lowe, Mudra, McCann, Contract and Mediamonks on brands like Nescafe, Coke, Nestle Maggi, Domino’s Pizza, Dabur, Maruti Suzuki, Havells, ICICI Bank, Bajaj Auto, Star Plus, Milton, MP Tourism and Rajasthan Tourism.

His best work includes campaigns like ‘Khushiyon ki home delivery’ and ‘Yeh hai rishto ka time’ for Dominos, Madhya Pradesh Tourism campaigns, which won accolades at Cannes, One Show, Spikes, D&AD, Titan Raga #FlauntYourFlaw, Rajasthan Tourism 'Jaane Kya Dikh Jaaye', Satyamev Jayate campaign with Aamir Khan, Amazon- Chonkpur Cheetahs, Milton, Tata Tea Premium Desh ki Chai, India's biggest hyper local campaign etc.

In 2016, he was elevated to Chief Creative Officer, Ogilvy South and was the youngest CCO in India then. MP Tourism’s ‘Toy’ campaign won a D&AD Graphite pencil and MP tourism’s ‘The world most honest tourism film’ won a Silver and a Bronze Cannes Lion in 2017-2018. The same year Amazon IPL campaign ‘Chonkpur Cheetahs’ won a Gold at Effies and a Blue Elephant At Kyoorious. It even won a Silver at APAC Effies. In 2018 he was chosen the South Asia Creative Person of the year (Runners Up) by Campaign magazine. His creative supervision has won many awards including Cannes Lions, D&AD, Kyoorious, Effies, APAC Effies and WARC