Lloyd was instrumental in the launch of Tata Docomo & Tata Photon as President, & Chief Marketing Officer of Tata Teleservices, between 2008 to 2011, when he was Marketing head for both the Consumer & Enterprise businesses.

Before Tata Teleservices, he was the Senior Director, Sales & Distribution for Motorola’s Mobile Device Business. Lloyd drove the turnaround of Motorola’s Mobile business in India with a 9X growth in volumes over 17 months. He was the Marketing Director from 2005-2007, responsible for making Motorola among India’s 10 most loved brands.

Lloyd had his basic grounding in the consumer industry and was Executive VP Marketing for PepsiCo India’s beverage business. In his 12 year stint at PepsiCo, he handled regional roles, brand management & was category director for flavored drinks like Mountain Dew, 7UP & Mirinda.

Lloyd served two terms as Chairman of Mobile Asia between 2005 & 2008– Asia’s largest consumer mobile event. He has also been the Co-chair of the CDMA Development Groups’ Global Device Strategy Council.

Lloyd has a deep connect with the Marketing, Retail, Digital, Publishing & Media businesses in India having been a past Chairman of MRUC- Media Research User’s Council – publishers of the Indian Readership Survey IRS.

Lloyd is a science graduate from St. Xavier’s College, Bombay, with a major in Geology & has an MBA from the University of Bombay.

In 2007 he named among the worlds top 15 marketers, by Inter national list magazine – a list that celebrates those international marketers who are truly the people behind outstanding cross border campaigns.