Arkaprava Ray, also known as Arko is a Marketing professional and an innovator having worked globally and across markets in India handling key marketing projects for HSBC in India. He currently heads the Marketing Strategy for HSBC in India and leads a team of senior marketers who provide innovative and disruptive solutions to complex business problems. He is well known for creating popular IPs like HSBC StarStruck, GoGreen Cyclothon, HSBC Golf League etc. Prior to joining HSBC in 2010, he worked with companies like Aviva and Reliance. He is a footballer and a fitness enthusiast. His other interests include adventure sports and observing people closely.