'‘OOH + mobile = Leveraging hyperlocal brand advertising opportunities’'
Manish Dua is currently with CK Birla Group company Orient Cement Limited (Revenues: >Rs.2500cr; Brand: Birla A1) as President – Sales & Marketing and leads direct responsibility of customer facing business operations of managing sales, marketing, product, technical services, logistics, business excellence, sales HR & sales commercial functions.
A dynamic executive, proficient across variety of industries, market segments and functions, with deep expertise in telecom & building material industry, Manish Dua specialises in Marketing Strategy, P&L Management, Team building, Market Expansion, Brand Building & Management, Business Operations and Change Management. He possesses proven ability to sense market potential, launch new products & services, and create sales & marketing strategies on value based differentiation to capture new and address existing market segments. He has gained and contributed immensely during his tenure with MNCs & India’s top business houses like Xerox, Airtel, Tata, Reliance & Birla’s.
Manish has been conferred with the Business Leaders Summit Award – By WCRC Leadership Awards; and the Most Influential Marketing Leaders award – By World Marketing Congress.