'How OOH works for my brand – a case study of Axis Bank'
Sagnik heads Marketing for Axis Bank. In this role, he manages brand strategy, digital marketing, branch marketing as well as the product marketing & communication function for Axis Bank and some of its subsidiary companies.
With an industry experience of over 15 years Sagnik has extensive marketing experience on the client side in the media and financial sectors, besides his experience as a strategy planner with leading agencies. Sagnik enjoys reading, observing people, photography, and travelling.