OAC

1. SINGLE EXECUTION CATEGORIES

Category- 1A Traditional Billboards

Winners Gold/ Silver/ Bronze Awarded to  
Smile To Be Surprised, Britannia Industries Gold The Social Street

Category- 1B Street Furniture

Winners Gold/ Silver/ Bronze Awarded to  
Nobody Cools Better, Says Blue Star, Bluestar AC Gold Madison OOH
The Wolf Of Wall Street... Makes India Howl For Money!, Movies Now Bronze Madison OOH

Category- 1C Transit Media

Winners Gold/ Silver/ Bronze Awarded to  
Slide Of Smiles - Britannia Industries Gold The Social Street
Discovery Kids - Joy Express, Discovery Networks Asia - Pacific ( South Asia) Silver The Social Street

Category- 1D Alternate Media

Winners Gold/ Silver/ Bronze Awarded to  
Star Cement Durgapuja Gold Star Cement
Experience Kerela Elephant Shower, Club Mahindra Bronze Active Media Innovation
Lakme Sculpt, Lakme Absolute Bronze Rapport Outdoor Advertising Pvt. Ltd.

2. MULTIPLE EXECUTION CATEGORIES

Category- 2A Telecom

Winners Gold/ Silver/ Bronze Awarded to  
Telenor - A Memorable Branding!, Telenor Silver Milestone Brandcom
Tata Docomo 99 Unlimited, Tata Docomo Silver Active Media Innovation
Airtel 4G OOH Challenge, Airtel Bronze Milestone Brandcom

Category- 2b Financial Services

Winners Gold/ Silver/ Bronze Awarded to  
IDBI Angry Baby Hunt, IDBI Federal Life Insurance Gold The Social Street
Axis Asha Home Loans, Axis Bank Silver Milestone Brandcom
Tata Indicash ATM Van, Tata Communications Payment Solutions Bronze Interspace Communications

Category- 2C Entertainment & Media

Winners Gold/ Silver/ Bronze Awarded to  
The Minion Street, NBC Universal ( Minion) Silver Active Media Innovation
Disruptive OOH, Zee Zindagi Bronze Ecosys OOH
Hindustan Times - GIFA, Hindustan Times Bronze The Social Street

Category- 2D Automotive

Winners Gold/ Silver/ Bronze Awarded to  
#ItJustKnows (Audi A6), Audi India Gold Kinetic Advertising India Pvt. Ltd.
Renault KWID, Renault Bronze Milestone Brandcom
First Ever ROI Driven OOH Campaign, Nissan Terrano Bronze Ecosys OOH

Category- 2E FMCG

Winners Gold/ Silver/ Bronze Awarded to  
Silk Now Bubbled Up For Joy, Cadbury Bubbly Silver Kinetic Advertising India Pvt. Ltd.
Eeny, MeeNY, mlNy, mOE, Get Ready to PLAY WITH OREO!, Oreo Bronze Madison OOH
The Joy Bus Stop, Cadbury Bronze Milestone Brandcom

Category- 2F Consumer Durables

Winners Gold/ Silver/ Bronze Awarded to  
No Argument Furniture. Pepperfry Silver Milestone Brandcom
Waterproof (Moto G), Motorola, A Lenovo Company Bronze Kinetic Advertising India
Shatter Free (Moto X), Motorola, A Lenovo Company Bronze Kinetic Advertising India

Category- 2G Retail Brands

Winners Gold/ Silver/ Bronze Awarded to  
Boot Up Your Life (Laptop Fest), Reliance Digital Silver Active Media Innovation

Category- 2I Travel & Hospitality

Winners Gold/ Silver/ Bronze Awarded to  
Dynamic OOH, Taxi for sure Silver Ecosys OOH
Ola Cabs - A Tap Away, Ola Cabs Silver Milestone Brandcom
Oyo Rooms @ 999/-, OYO Rooms Bronze Milestone Brandcom

Category- 2J Public & Social Service

Winners Gold/ Silver/ Bronze Awarded to  
Free Smokes, Islahi Healthcare Foundation Silver Kinetic Advertising India Pvt. Ltd.
#Projecthers, Parryware Silver Milestone Brandcom
End Acid Sale - Acid Attack, Make Love Not Scars Bronze Milestone Brandcom

Category- 2K Clothing, Footwear & Accessories

Winners Gold/ Silver/ Bronze Awarded to  
American Tourister - Tourister Your Everyday, Samsonite Silver The Social Street
Chill With Wildcraft, Wildcraft Bronze Milestone Brandcom

Category- 2L Others

Winners Gold/ Silver/ Bronze Awarded to  
Amazon Wi-Fi at Bus Shelters, Amazon.in Gold Rapport Outdoor Advertising Pvt. Ltd.
Get More On Amazon, Amazon Silver Milestone Brandcom

Category- 2M Campaign of the year

Winners Gold/ Silver/ Bronze Awarded to  
Britannia Goodday - its a smile that makes a good day, Britannia Industries Silver The Social Street
Free Smokes, Islahi Healthcare Foundation Silver Kinetic Advertising India Pvt. Ltd.

3. SPECIAL CATEGORIES

Category- 3A Outdoor Media Plan of the Year - Local (Only one city)

Winners Gold/ Silver/ Bronze Awarded to  
Star Cement Durgapuja Silver Star Cement
Cadbury Spread The Joy, Cadbury Silver Milestone Brandcom

Category- 3B Outdoor Media Plan of the Year - National

Winners Gold/ Silver/ Bronze Awarded to  
Silk Now Bubbled Up For Joy, Cadbury Bubbly Bronze Kinetic Advertising India Pvt. Ltd.
Eeny, MeeNY, mlNy, mOE, Get Ready to PLAY WITH OREO!, Oreo Bronze Madison OOH
#KonaKonaKotak, Kotak Bank Bronze Madison OOH
IDBI Angry Baby Hunt, IDBI Federal Life Insurance Bronze The Social Street

4. SPECIAL CATEGORIES

Category- 4A Innovation of the Year

Winners Gold/ Silver/ Bronze Awarded to  
Eeny, MeeNY, mlNy, mOE, Get Ready to PLAY WITH OREO!, Oreo Gold Madison OOH

Category- 4b Best Use of Ambient Media

Winners Gold/ Silver/ Bronze Awarded to  
Free Smokes, Islahi Healthcare Foundation Bronze Kinetic Advertising India Pvt. Ltd.
#ItJustKnows (Audi A6), Audi India Bronze Kinetic Advertising India Pvt. Ltd.
Lakme Sculpt, Lakme Absolute Bronze Rapport Outdoor Advertising Pvt. Ltd.

Category- 4C Green Initiative

Winners Gold/ Silver/ Bronze Awarded to  
Waste Management - Recycling Waste, Capgemini Gold Laqshya Media Group

Category- 4D Activation

Winners Gold/ Silver/ Bronze Awarded to  
Silk Now Bubbled Up For Joy, Cadbury Bubbly Silver Kinetic Advertising India Pvt. Ltd.
Project G, Capgemini Bronze Laqshya Media Group
Slide Of Smiles, Britannia Industries Bronze The Social Street
IDBI Angry Baby Hunt, IDBI Federal Life Insurance Bronze The Social Street

Category- 4E Digital OOH

Winners Gold/ Silver/ Bronze Awarded to  
Dynamic OOH, Taxi for sure Silver Ecosys OOH
Experience Kerela Elephant Shower, Club Mahindra Silver Active Media Innovation
Smile To Be Surprised, Britannia Industries Silver The Social Street

5. INTERNATIONAL

Category- 5A International

Winners Gold/ Silver/ Bronze Awarded to  
Real Time Donations, Diakonia Dienstleistungsbetriebe GMBH Gold Kinetic Worldwide Germany
Bring Back The Glory - Glenfiddich Bar 1963 New York, Glenfiddich Silver Posterscope Taiwan
#StuckItinMessedItUp - Unexpected Virus, Joege Tadeo lozando university, Columbia Silver Kinetic Worldwide Colombia

6. MEDIA OWNERS’ SPECIAL CATEGORIES

category- 6A BEST FORMAT INNOVATION

Winners Gold/ Silver/ Bronze Awarded to  
Cadbury Bubbly Mall Activation, Cadbury Gold Orienta and Kinetic Advertising India
#ItJustKnows (Audi A6), Audi India Bronze Orienta and Kinetic Advertising India
Eeny, MeeNY, mlNy, mOE, Get Ready to PLAY WITH OREO!, Oreo Bronze Minimax Ads Pvt Ltd & Madison OOH

Category- 6B Zonal Media Owner of the Year - North

Winners Gold/ Silver/ Bronze Awarded to  
TIMDAA Gold TIMDAA
Vritti Solutions Bronze Vritti Solutions

Category- 6C Zonal Media Owner of the Year - South

Winners Gold/ Silver/ Bronze Awarded to  
Prakash Arts Gold Prakash Arts
Jaycee Ads Silver Jaycee Ads
L&T Metro Rail (Hyderabad) Bronze L&T Metro Rail (Hyderabad)

Category- 6e Zonal Media Owner of the Year - East

Winners Gold/ Silver/ Bronze Awarded to  
Outreach Advertising Bronze Outreach Advertising

Category- 6F National Media Owner of the year

Winners Gold/ Silver/ Bronze Awarded to  
Atin Promotions & Advertising Gold Atin Promotions & Advertising
Pioneer Publicity Corporation Silver Pioneer Publicity Corporation
Laqshya Media Group Silver Laqshya Media Group

Category- 6G Printer of the Year

Winners Gold/ Silver/ Bronze Awarded to  
Macromedia Digital Imaging Gold Macromedia Digital Imaging
Printech Digital Imaging Gold Printech Digital Imaging