Madhu S Dutta has more than 16 years of professional experience in the field of marketing and communication specializing in fashion and lifestyle category. Currently, she is heading Marketing in Raymond, pan India. Prior to this assignment, she has been Chief-Marketing for Pantaloons Fashion & Retail Ltd. As head of Marketing Development in World Gold Council, she has managed overall marketing initiatives in India. During her tenure, she has launched the most coveted brands in the jewellery category like Collection g and the most talked about brand in the wedding space Azwa – a first of a concept wedding jewellery in the country. Her marketing career started in Tanishq – a TATA Enterprise with many innovative marketing initiatives. One of her marketing initiatives took Tanishq for the first time to the ramp of Milan Fashion.