Peeyush is  an experienced marketer & a big fan of the outdoors, wheels and music. In his own words is a proud member of teams credited with an innovative approach to brand & product launches, new market creation and setting of a Guinness World Record. His experience includes diverse categories such as Automobiles, FMCG, Telecom & more recently, Paints. He is a keen student of emerging media and forever interested in coffee conversations.

Peeyush is adept at translating ‘strategic’ into ‘the everyday’; and vision creation & its realization, bringing a brand first mindset with a demonstrated history of scaling up consumer brand initiatives and a bias for creating a profitable growth agenda.